We’re all pressed for time and energy at times and cutting corners on a product or content seems tempting. Just slap it up there and hope it flies. But that may be a move you eventually regret. Your reputation is at stake here and one product disaster could ruin it for you. There are […]
Cutting Corners Could Cost You Your Reputation Read More »
Have you gained a reputation as a flake with your constant delays and rescheduling? When you set a firm launch date for your product, you’ll be setting yourself up to complete the preparation and meet all of the challenges involved in a successful launch. A firm date for a launch seems to be the catalyst
Put Yourself on the Spot with a Firm Launch Date Read More »
Almost every piece of content you create should sell. It doesn’t have to all look like a sales page but there is no reason why you can’t sell on every piece of content that you publish whether print, video, audio or images. To do that it’s important to understand that it’s okay to sell. If
Crafting Content That Sells Your Products Read More »
Every piece of content that you create should be worked into your email marketing in some way. If people have signed up for your email list they want to be reminded about the content you’re producing. They don’t want to miss out. It’s your job to ensure that no one in your audience misses out
Working Key Content Pieces Into Your Email Marketing Read More »
When you think about “Epic Content” what does that mean to you? Epic content will make a huge difference in your online efforts because epic content inspires people, makes them think, and is often emotional. This type of content has viral potential and can move your business to the next level. Epic content is longer,
Why You Should Create Epic Content Read More »
Writing effective copy for content marketing and sales pages (as well as any other type of content that you create) requires you to understand your audience, your products and services, and your competition. By knowing which terms, tone, and language to use you can establish your expertise with your audience in a very real and
How Using The Right Language Can Establish Your Expertise Read More »
You can use in-content list building via your social media platforms too. In fact, you should be using every method you can to get more people to sign up for your email list. Your email list is truly a gold mine. No one is blowing smoke when they tell you that you need an email
In-Content List Building On Social Media Read More »
One of the most important parts of any copy you create whether it’s a sales page, a blog post, or an eBook is the headline. That’s the first thing they’re going to see and it’s going to determine for them whether they want to click through. Part of learning to do this properly and effectively
Speak Directly To Your Customers In Headlines Read More »
You’ve read about creating epic content and one way mentioned to make it easier was creating serial posts. Serial content is nothing new in the publishing world. Your hometown newspaper likely has serial content. Television shows use series to get more and more viewers by making them wonder what happens next. Even some commercials have
Easy Content Creation With Serial Posts Read More »
Don’t be mean simply analyze your competitors products and authority and be what they’re not! Or, be what they are, only better. You can stay in the white hat marketer category and still learn from the competition in several ways. You’re not doing all you can for your business if you don’t use the competition
Find Faults with the Competition and Exploit Them Read More »
