When you create a lead magnet it’s important to understand why you’re creating it. There are three main jobs of a good lead magnet. Get them on your list Start a conversation and build trust […]
Creating a converting call to action is the most important thing you can do to get your audience to buy. It can make all the difference for your target audience and make them jump right […]
There is a saying in business that you should “always be marketing” but if that is true, then you should also “always be testing” to ensure that the marketing is working. You don’t want to […]
Why test and track your ad campaigns? Consider this analogy. In soccer, the best way to know if a striker is worth a starting position in the team is by the number of goals they […]
Did you know that you can use this technology to build your list even if you have a podcast or other type of audio recording instead of a blog post? Although, you should also have […]
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